Marketing videos are a must for any company, big or small. These 10 quick marketing video facts will show you how easy it is to improve your brand by simply adding a marketing video or two. The value it adds is incomparable and we are not just saying it, we actually have the facts to prove it. Herewith are 10 marketing video facts to show exactly why marketing videos are great for business:
1. 80% of people prefer watching videos to reading articles of the same content.
2. More than 100 million internet users watches online videos each day.
3. People remember 58% of what they see compared to 10% of what they read.
4. 60 seconds of video = 1.8 million words!
5. Including a video in your marketing email can generate up to 96% more traffic to your website.
6. If your website includes a video on its homepage, it has up to 50 times more chance to appear on the first page of a search engine’s results.
7. Videos can increase general understanding of a product or brand up to 74%.
8. By 2016, 2/3′rds of the world’s mobile data traffic will be videos.
9. The average viewer spends 88% more time on a website, which contains videos.
10. Video Marketing is the top area marketers will invest in for 2014.